Amazon.co.uk Amazon.co.uk

Amazon.co.uk Overview

Amazon.co.uk is a well-known online retail platform that offers millions of products to its customers. As a structural website overview, we can see that the website has a name that is synonymous with online shopping, and is accessed by millions of users each day. It has a highly responsive and user-friendly interface, which allows customers to easily browse through its product categories and purchase products.

The website is hosted on AMAZON-02, which is owned by Amazon.com, Inc., a leading multinational technology company. Additionally, this website is hosted on the Top Level Domain (TLD) of .UK, which indicates that it primarily caters to a UK-based audience.

It is interesting to note that the website utilizes SSL from DigiCert Inc. This SSL (Secure Socket Layer) certification ensures that the connection between the user and the server is secure and encrypted, protecting sensitive information such as login credentials, payment details, and personal data.

The website has a massive user base, with over 1.35 million unique users accessing the platform daily. This impressive user count translates to over 9.2 million pageviews, which shows that customers are highly engaged and actively interact with the platform.

As a family-friendly website, Amazon.co.uk offers a wide variety of products that cater to all age groups. They also have strict guidelines in place to ensure that inappropriate content is not hosted on their platform.

Finally, PageSpeed Insights scores reveal that the website has a decent performance score of 42, an excellent accessibility score of 90, good best practices score of 85, and an impressive SEO score of 92. These scores mainly focus on website speed, usability, and overall website optimization.

In conclusion, Amazon.co.uk is a well-established and highly popular online retail platform with a massive user base. As a family-friendly website, it offers a comprehensive range of products while adhering to strict guidelines. With a high level of security and SSL certification in place, customers can be confident that their data is secure while they browse through the website's offerings. Overall, the website has impressive PageSpeed insights scores, ensuring that customers can enjoy an optimized and user-friendly experience.

Amazon.co.uk Rank Summary

Global Rank

Average Load Time

2.07sec

Links In Count

125,186

Website Value

$120.0 M

Audience Geography. Where are amazon.co.uk visitors located?

Country	Visitors
United Kingdom GB	66.9%
United States US	5%
Ireland IE	3%
China CN	2.7%
Pakistan PK	1.9%
India IN	1.8%
Hong Kong HK	0.9%
Italy IT	0.8%
Romania RO	0.8%
Other	16.2%

Country	Pageviews
United Kingdom GB	69.9%
United States US	6.1%
Ireland IE	3.5%
China CN	3.2%
Pakistan PK	2.7%
India IN	1.5%
Hong Kong HK	0.8%
Italy IT	0.6%
Romania RO	0.6%
Other	11.1%

Country	Rank
United Kingdom GB	4
Ireland IE	5
Pakistan PK	35
Romania RO	71
Hong Kong HK	80
Netherlands NL	160
Italy IT	231
United States US	284
Spain ES	318
France FR	443
India IN	507
Germany DE	512

Where do visitors go on amazon.co.uk?

Subdomain	Pageviews
amazon.co.uk	88.11%
sellercentral.amazon.co.uk	4.9%
smile.amazon.co.uk	4.41%
advertising.amazon.co.uk	1.37%
vendorcentral.amazon.co.uk	0.3%
amh.amazon.co.uk	0.14%
affiliate-program.amazon.co.uk	0.11%
logistics.amazon.co.uk	0.08%
music.amazon.co.uk	0.07%
other	0.49%

Subdomain	Pageviews per User
kdp.amazon.co.uk	15
vendorcentral.amazon.co.uk	14
amh.amazon.co.uk	8.9
smile.amazon.co.uk	8.32
sellercentral.amazon.co.uk	7.38
advertising.amazon.co.uk	7.1
amazon.co.uk	6.5
logistics.amazon.co.uk	6
relay.amazon.co.uk	4.2
affiliate-program.amazon.co.uk	1.9
other	1.18

Subdomain	Reach
amazon.co.uk	93.71%
sellercentral.amazon.co.uk	4.59%
smile.amazon.co.uk	3.66%
advertising.amazon.co.uk	1.34%
affiliate-program.amazon.co.uk	0.4%
music.amazon.co.uk	0.34%
read.amazon.co.uk	0.28%
sell.amazon.co.uk	0.26%
vendorcentral.amazon.co.uk	0.15%
relay.amazon.co.uk	0.11%
other	0.23%

How popular is amazon.co.uk?

Period	Global Rank	Global Rank Delta
past 3 months	74	-24
past month	75	3
past week	91	21
yesterday	86	3

Days	Pageviews Rank	Pageviews Rank Delta	Pageviews per Million	Pageviews per Million Delta	Pageviews per User	Pageviews per User Delta
90	61	-18	8413	34.2%	6.76	-0.588%
30	62	2	8217	4.5%	6.91	5.7%
7	74	16	671	-21.32%	6.84	-5.394%
1	71	9	735	-8.051%	6.8	-7.483%

Days	Reach Rank	Reach Rank Delta	Reach per Million	Reach per Million Delta
90	84	-27	4172	35%
30	88	8	4150	-1.14%
7	109	28	3800	-16.77%
1	98	0	4900	-0.64%

Amazon.co.uk Website Safety

Overview

Last Updated: 12/24/2024

Overall result - amazon.co.uk is safe.

We gather website safety and reputation data and compare it with available third-party sources so we calculate own safety and trustworthiness rate based on information that we get.

Norton Connect Safe

Last Updated: 05/15/2024

amazon.co.uk is safe.

Norton ConnectSafe evaluates amazon.co.uk for any unsafe and insecure content. The results are critical for families with young children.

Google Safe Search

Last Updated: 12/24/2024

amazon.co.uk is safe.

SafeSearch is used as a parental control tool to filter out any inappropriate for your children search results on your devices: phones, tablets or personal computers.

Google Safe Browsing

Last Updated: 05/14/2022

amazon.co.uk is safe.
Malware: not found.
Phishing: not detected.
Unwanted software: not found.
Harmfull applications: not found.

Google Safe Browsing notifies when websites are compromised by malicious actors. These protections work across Google products and provide a safer online experience.

Site Advisor

Last Updated: 05/14/2022

amazon.co.uk is safe.

McAfee assesses amazon.co.uk for a meaningful set of security threats. Featured dangers from annoying pop-ups to hidden Trojans, that can steal your identity, will be revealed. McAfee does not analyze amazon.co.uk for mature or inappropriate content, only security checks are evaluated.

Web of Trust

Last Updated: 04/20/2021

amazon.co.uk child safety is very good.

The WOT calculates reputation of the amazon.co.uk. This reputation system receives ratings from users and information from third-party sources, assesses the amazon.co.uk for safety features and confirms, whether amazon.co.uk is suitable for children.

SSL Information

SSL Checker Tool

Domain	*.peg.a2z.com
Issuer Organization	DigiCert Inc
Issuer	DigiCert Global CA G2
Algorithm	RSA-SHA256
Valid form	02/02/2024
Expiration	01/07/2025
Signed	Certificate is not self signed
Additional Domains	amazon.co.uk uedata.amazon.co.uk www.amazon.co.uk origin-www.amazon.co.uk .peg.a2z.com amazon.com amzn.com uedata.amazon.com us.amazon.com www.amazon.com www.amzn.com corporate.amazon.com buybox.amazon.com iphone.amazon.com yp.amazon.com home.amazon.com origin-www.amazon.com origin2-www.amazon.com buckeye-retail-website.amazon.com huddles.amazon.com amazon.de www.amazon.de origin-www.amazon.de amazon.co.jp amazon.jp www.amazon.jp www.amazon.co.jp origin-www.amazon.co.jp .aa.peg.a2z.com .ab.peg.a2z.com .ac.peg.a2z.com origin-www.amazon.com.au www.amazon.com.au *.bz.peg.a2z.com amazon.com.au origin2-www.amazon.co.jp edgeflow.aero.4d5ad1d2b-frontier.amazon.co.jp edgeflow.aero.04f01a85e-frontier.amazon.com.au edgeflow.aero.47cf2c8c9-frontier.amazon.com edgeflow.aero.abe2c2f23-frontier.amazon.de edgeflow.aero.bfbdc3ca1-frontier.amazon.co.uk edgeflow-dp.aero.4d5ad1d2b-frontier.amazon.co.jp edgeflow-dp.aero.04f01a85e-frontier.amazon.com.au edgeflow-dp.aero.47cf2c8c9-frontier.amazon.com

Amazon.co.uk Rank History

Alexa Rank shows how popular amazon.co.uk is in comparison with other sites. The most popular site has Alexa Rank equals 1. If amazon.co.uk has Alexa Rank equals 100,000, then it is in TOP 100,000 popular sites in the world. The rank is calculated using a combination of average daily visitors to amazon.co.uk and pageviews on amazon.co.uk over the past 3 months.

Amazon.co.uk Hosting Information

Server Location

Geolocation Tool

ASN Information

ASN Lookup Tool

ASN ID: 16509

ASN Title: AMAZON-02 - Amazon.com, Inc., US

Last Update: 07/24/2024

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

ASNumber: 16509
ASName: AMAZON-02
ASHandle: AS16509
RegDate: 2000-05-03
Updated: 2012-03-02
Ref: https://rdap.arin.net/registry/autnum/16509

OrgName: Amazon.com, Inc.
OrgId: AMAZON-4
Address: 1918 8th Ave
City: SEATTLE
StateProv: WA
PostalCode: 98101-1244
Country: US
RegDate: 1995-01-23
Updated: 2017-01-28
Ref: https://rdap.arin.net/registry/entity/AMAZON-4

OrgAbuseHandle: AEA8-ARIN
OrgAbuseName: Amazon EC2 Abuse
OrgAbusePhone: +1-206-266-4064
OrgAbuseEmail: abuse@amazonaws.com
OrgAbuseRef: https://rdap.arin.net/registry/entity/AEA8-ARIN

OrgTechHandle: ANO24-ARIN
OrgTechName: Amazon EC2 Network Operations
OrgTechPhone: +1-206-266-4064
OrgTechEmail: amzn-noc-contact@amazon.com
OrgTechRef: https://rdap.arin.net/registry/entity/ANO24-ARIN

RTechHandle: AC6-ORG-ARIN
RTechName: Amazon-com Incorporated
RTechPhone: +1-206-266-2187
RTechEmail: ipmanagement@amazon.com
RTechRef: https://rdap.arin.net/registry/entity/AC6-ORG-ARIN

#
# ARIN WHOIS data and services are subject to the Terms of Use
# available at: https://www.arin.net/whois_tou.html
#
# If you see inaccuracies in the results, please report at
# https://www.arin.net/resources/whois_reporting/index.html
#
# Copyright 1997-2018, American Registry for Internet Numbers, Ltd.
#

Amazon.co.uk Domain Registration and Settings

WHOIS

WHOIS Lookup Tool

Domain name:
amazon.co.uk

Data validation:
Nominet was able to match the registrant's name and address against a 3rd party data source on 10-Dec-2012

Registrar:
Amazon.com, Inc. [Tag = AMAZON-COM]
URL: http://

Relevant dates:
Registered on: before Aug-1996
Expiry date: 05-Dec-2026
Last updated: 06-Sep-2024

Registration status:
Registered until expiry date.

Name servers:
ns1.amzndns.co.uk 156.154.67.10 2001:502:4612::10
ns1.amzndns.com
ns1.amzndns.net
ns1.amzndns.org
ns2.amzndns.co.uk 204.74.120.1 2610:a1:32d1::53
ns2.amzndns.com
ns2.amzndns.net
ns2.amzndns.org

WHOIS lookup made at 19:18:04 03-Nov-2024

--
This WHOIS information is provided for free by Nominet UK the central registry
for .uk domain names. This information and the .uk WHOIS are:

Copyright Nominet UK 1996 - 2024.

You may not access the .uk WHOIS or use any data from it except as permitted
by the terms of use available in full at https://www.nominet.uk/whoisterms,
which includes restrictions on: (A) use of the data for advertising, or its
repackaging, recompilation, redistribution or reuse (B) obscuring, removing
or hiding any or all of this notice and (C) exceeding query rate or volume
limits. The data is provided on an 'as-is' basis and may lag behind the
register. Access may be withdrawn or restricted at any time.

DNS Records

DNS Lookup Tool

Host	A Record	TTL
amazon.co.uk	54.239.33.58	60
amazon.co.uk	54.239.34.171	60
amazon.co.uk	178.236.7.220	60

Host	MX Record	Priority	TTL
amazon.co.uk	amazon-smtp.amazon.com	10	7200

Host	NS Record	TTL
amazon.co.uk	ns2.amzndns.com	7200
amazon.co.uk	ns2.amzndns.net	7200
amazon.co.uk	ns1.amzndns.co.uk	7200
amazon.co.uk	ns1.amzndns.org	7200
amazon.co.uk	ns2.amzndns.co.uk	7200
amazon.co.uk	ns2.amzndns.org	7200
amazon.co.uk	ns1.amzndns.net	7200
amazon.co.uk	ns1.amzndns.com	7200

Host	TXT Record	TTL
amazon.co.uk	cisco-ci-domain-verification=2d2409c79bc50c72151404f511810173a1d51f0721e3f7090b2dcda39aa3a7f1	900
amazon.co.uk	MS=ms12314789	900
amazon.co.uk	sending_domain229492=2712d9f9a3a3adcb0285c54b3ea3cb718a69130fc0ddfa34cc74dcefe396f31a	900
amazon.co.uk	adobe-idp-site-verification=b6bcd3e5aaffc63607c8bf75744d9a0d1febc50dd7f389428e2ae476c9ba8814	900
amazon.co.uk	cisco-ci-domain-verification=7efb722588ec060653fa68cb28b9206879d3abc91ffab361fd37cedf44bebfe7	900
amazon.co.uk	v=spf1 include:amazon.com -all	900
amazon.co.uk	MS=ms45048758	900
amazon.co.uk	sending_domain608861=d7e8b07477dfc929c3eaf73f3d87d52b876cb7ceaaf93c6213319abf8120b52e	900
amazon.co.uk	sending_domain1003771=6d479c2e18f1858893f5c32bf9908c9b085932a84541ee85c8d873ed7f24b83f	900
amazon.co.uk	facebook-domain-verification=s683te1vv3i7f7c7fbq4ps45yxkt6l	900
amazon.co.uk	spf2.0/pra include:amazon.com -all	900
amazon.co.uk	sending_domain1003771=503f4d4816370d2e5c2f06087d972e8c76d700ddf473e8976f7e72f6e4940089	900
amazon.co.uk	sending_domain608861=81f88310c30e2fee703ed330cd919efe1f70cb299998749208d381707f584c8c	900
amazon.co.uk	sending_domain229492=bc19ba09b42dbc12618ad5755af2606329fa3a20ca423a330779fb5cfa0e71ce	900
amazon.co.uk	atlassian-domain-verification=ZT4AapXgobCpXIWoNcd7gtMjZyOUdr4EDFMnFUWrqqqgdaQVbDvoGpRaIwj/tgPH	900
amazon.co.uk	google-site-verification=6t-dcIVf42O-EoNSfBL2kWoN33DKL83FokcApn7S2us	900
amazon.co.uk	canva-site-verification=FSBzoxF2qUazDMl38A7ESw	900

dns-external-master.amazon.com
TTL: 900
Email address: root.amazon.com
Serial: 2010112180
Refresh: 600
Retry: 300
Expire: 3024000
Minimum: 900

Amazon.co.uk HTML Check

HTML Validation Tool

Warnings

The “type” attribute is unnecessary for JavaScript resources.

The “type” attribute for the “style” element is not needed and should be omitted.

Attribute with the local name “xmlns:og” is not serializable as XML 1.0.

The “name” attribute is obsolete. Consider putting an “id” attribute on the nearest container instead.

The “list” role is unnecessary for element “ol”.

The “listitem” role is unnecessary for element “li”.

The first occurrence of ID “LSOdl3CsYL-TgQg0ZiiRzg” was here.

The “list” role is unnecessary for element “ul”.

The first occurrence of ID “GSiIYOT9BBpIuItfogC8wg” was here.

A table row was 1 columns wide, which is less than the column count established by the first row (7).

Errors

Bad value “x-dns-prefetch-control” for attribute “http-equiv” on element “meta”.

Bad value for attribute “href” on element “link”: Illegal character in path segment: “|” is not allowed.

CSS: “min-width”: Too many values or values are not recognized.

A document must not include both a “meta” element with an “http-equiv” attribute whose value is “content-type”, and a “meta” element with a “charset” attribute.

Attribute “value” not allowed on element “meta” at this point.

Element “meta” is missing one or more of the following attributes: “content”, “property”.

Attribute “xmlns:og” not allowed here.

Bad value “a-state” for attribute “type” on element “script”: Subtype missing.

Element “form” not allowed as child of element “span” in this context. (Suppressing further errors from this subtree.)

No “p” element in scope but a “p” end tag seen.

Element “style” not allowed as child of element “div” in this context. (Suppressing further errors from this subtree.)

Attribute “mark” not allowed on element “script” at this point.

Element “style” not allowed as child of element “noscript” in this context. (Suppressing further errors from this subtree.)

CSS: “filter”: Parse Error.

Attribute “cel_widget_id” not allowed on element “div” at this point.

Element “div” not allowed as child of element “a” in this context. (Suppressing further errors from this subtree.)

Bad value “600px” for attribute “height” on element “img”: Expected a digit but saw “p” instead.

Bad value “1500px” for attribute “width” on element “img”: Expected a digit but saw “p” instead.

Element “div” not allowed as child of element “span” in this context. (Suppressing further errors from this subtree.)

Stray end tag “hr”.

CSS: “border-radius”: Unknown dimension.

CSS: “background”: The first argument to the “linear-gradient” function should be “to top”, not “top”.

Duplicate ID “LSOdl3CsYL-TgQg0ZiiRzg”.

Duplicate ID “GSiIYOT9BBpIuItfogC8wg”.

Bad value “200px” for attribute “height” on element “img”: Expected a digit but saw “p” instead.

Bad value “200px” for attribute “width” on element “img”: Expected a digit but saw “p” instead.

Bad value “100%” for attribute “height” on element “img”: Expected a digit but saw “%” instead.

Bad value “1150px” for attribute “width” on element “img”: Expected a digit but saw “p” instead.

Element “img” is missing required attribute “src”.

An “img” element must have an “alt” attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.

The “cellspacing” attribute on the “table” element is obsolete. Use CSS instead.

“=” in an unquoted attribute value. Probable causes: Attributes running together or a URL query string in an unquoted attribute value.

Amazon.co.uk Lighthouse Performance

Mobile Statistics

Performance 42%

Accessibility 90%

Best Practices 85%

Progressive Web App 21%

Desktop Statistics

Progressive Web App 11%

Seo 75%

Amazon.co.uk Desktop Performance

Last tested: 12/02/2019

Desktop Speed

70%

Leverage browser caching

Optimize images

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Avoid landing page redirects

Desktop Resource Breakdown

Total Resources	245
Number of Hosts	30
Static Resources	203
JavaScript Resources	12
CSS Resources	3

Amazon.co.uk Mobile Insights

Last tested: 12/02/2019

Mobile Usability

98%

Size tap targets appropriately

Mobile Speed

42%

Optimize images

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Avoid landing page redirects

Prioritize visible content

Leverage browser caching

Mobile Resource Breakdown

Total Resources	189
Number of Hosts	34
Static Resources	110
JavaScript Resources	24
CSS Resources	9

Amazon.co.uk Common Typos

www.amazon.com
www.amazon.net
www.amazon.org
www.amazon.info
www.amazon.biz
www.amazon.us
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www.amazobn.co.uk
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www.amazojn.co.uk
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www.amazomn.co.uk

Amazon.co.uk Amazon.co.uk

Amazon.co.uk Overview

Amazon.co.uk Rank Summary

Amazon.co.uk Website Safety

Amazon.co.uk Rank History

Amazon.co.uk Hosting Information

Amazon.co.uk Domain Registration and Settings

Amazon.co.uk HTML Check

Amazon.co.uk Lighthouse Performance

Amazon.co.uk Desktop Performance

Amazon.co.uk Mobile Insights

Amazon.co.uk Similar Audits

Amazon.co.uk Common Typos